A man carrying a VW branded snowboard toward cabin where a woman stands on the front steps wearing a Volkswagen sweater.

VW DriverGear

Shop DriverGear

Collect, showcase, wear, and share your VW pride with official lifestyle gear. Discover hot new collections and classic favorites for enthusiasts of any generation.

Standing out never felt so comfortable

Two people hike through a green forest; one wears a Volkswagen backpack near a sunlit trail sign.

Two people hike through a green forest; one wears a Volkswagen backpack near a sunlit trail sign.

The all-new Atlas raised the bar, and this new collection of gear is built to match it. Our newest collection of apparel and accessories are as bold, capable, and uncompromising as the vehicle itself. Whether you're behind the wheel or out and about, now's your chance to gear up in a big way.

Shop Atlas Collection

Live life in the driver's seat

Drivers wanted.® This collection is for people who choose originality over autopilot–and enjoy the drive.

A woman in a denim jacket says "DRIVERS WANTED" near a Volkswagen vehicle while talking to a man.

A woman and man sitting in a cabin wearing Volkswagen pullovers and holding VW branded mugs with a fireplace and wintery setting in the background.

The warm side of winter

The Winter Collection brings together comfortable layers, useful accessories, and easy favorites for the season ahead.

Shop the New Winter Collection URL

A man in a Volkswagen branded vest sits in front of a cabin with antlers in the background.

A man in a Volkswagen branded vest sits in front of a cabin with antlers in the background.

Men’s collection

Keep up with your cold-weather adventures in our new menswear.

Shop the men’s collection

A man in a Volkswagen branded vest sits in front of a cabin with antlers in the background.

A man in a Volkswagen branded vest sits in front of a cabin with antlers in the background.

Men’s collection

Keep up with your cold-weather adventures in our new menswear.

Shop the men’s collection

A hand pulling a Volkswagen vest out of VW branded bag that is resting on a bed in a cabin setting.

A hand pulling a Volkswagen vest out of VW branded bag that is resting on a bed in a cabin setting.

Lifestyle collection

Find DriverGear Winter Collection lifestyle items made to keep up with your kind of winter.

A woman in a Volkswagen branded jacket holding a VW mug stands in the doorway of cabin looking at snow outside.

A woman in a Volkswagen branded jacket holding a VW mug stands in the doorway of cabin looking at snow outside.

Women’s collection

The DriverGear collection features pieces made for crisp morning drives and cozy moments at home.

Shop the women’s collection

Enjoy a discount on your order

A smiling man and woman wearing Volkswagen pullovers in a kitchen while holding VW branded mugs.

A smiling man and woman wearing Volkswagen pullovers in a kitchen while holding VW branded mugs.

Use VWGEAR26 to get 20% off select DriverGear items^⁠

Take advantage of our exclusive offer. Use promo code VWGEAR26 to enjoy a 20% discount on your order. Online offer only. Valid through 12/31/26.

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Assembled locally in Chattanooga, TN

Lower maintenance. Smarter choice.

Explore how our models stack up

VW through the decades

Discover our heritage

Assembled locally in Chattanooga, TN